PRIVACY POLICY

Adams, Cameron & Co. Realtors

Last Updated: August 27, 2026

Overview: Our Commitment to Your Privacy

Adams, Cameron & Co. Realtors ("we," "us," or "our") is committed to protecting the privacy of everyone who interacts with us — including members of the public who visit our website or contact us through our online forms, and our real estate agents and staff who use our internal coaching and business planning tools.

This Privacy Policy describes how we collect, use, store, protect, and share information in both contexts. By using our website or our internal tools, you agree to the practices described in this policy.

Section 1: Information We Collect

1A. Website Visitors and Prospective Clients

When you submit a contact form at adamscameron.com, we collect the information you provide, which may include:

Your name, email address, and phone number
Your area of interest (buying, selling, careers, rentals, etc.)
The agent you selected, if any
Your message or inquiry

If you check the SMS consent box on the contact form, we also collect your consent to receive text messages from us at the mobile number you provided.

1B. Agents and Staff — Internal Tools

When using our internal business planning and coaching tools (AC Pathfinder), we collect information you enter, including:

Your name, office location, and contact information
Business goals, earning targets, and market focus areas
Personal motivations and professional objectives
Weekly activity reports and check-in responses
Qualitative feedback including challenges faced and opportunities identified
Self-assessments of productivity and mood

1C. Automatically Collected Information

Your Google Workspace identity (name and email address) when you authenticate using our internal tools
Device type and browser information for compatibility purposes
Usage patterns within our tools to improve the coaching experience

1D. SMS Messaging Information

If you consent to receive SMS messages — whether through our website contact form or through the internal Pathfinder enrollment process — we collect:

Your mobile phone number
Message content from SMS conversations
Message delivery status and timestamps
Opt-in and opt-out records

Section 2: How We Use Your Information

We use the information we collect for the following purposes:

To respond to inquiries submitted through our website contact form and connect you with a real estate agent who can assist you
To send SMS messages to customers and prospects who have explicitly opted in, including property alerts and follow-up messages related to their inquiry
To generate personalized business plans tailored to agent goals and market focus
To deliver weekly SMS coaching check-ins and activity reminders to enrolled agents
To track agent progress against stated goals over time
To provide assigned sales managers or coaches with insight into agent performance and challenges
To identify coaching and training opportunities
To schedule and prepare for monthly coaching sessions
To send calendar invitations for coaching sessions via Google Calendar
To improve our coaching tools, programs, and website over time

We do not sell your personal information to any third party, and we do not use your information for advertising purposes unrelated to Adams, Cameron & Co.'s services.

Section 3: SMS Messaging — Your Rights

A. Customer and Prospect SMS

Members of the public may opt in to receive SMS messages from Adams, Cameron & Co. by checking the SMS consent box on our website contact form at adamscameron.com/contact. This checkbox is not pre-selected — you must actively choose to opt in.

By opting in, you consent to receive the following types of SMS messages from Adams, Cameron & Co.:

Property alerts related to your real estate inquiry
Follow-up messages from an Adams, Cameron & Co. agent or representative

Message frequency varies. Standard message and data rates from your mobile carrier may apply. Reply STOP at any time to unsubscribe — you will receive one confirmation and no further messages. Reply HELP for assistance, or contact us at info@adamscameron.com.

B. Agent and Staff SMS — AC Pathfinder Coaching Program

Enrollment in the Pathfinder SMS coaching program is entirely voluntary. You opt in by completing the enrollment process within the AC Pathfinder business plan tool. You will not receive SMS coaching messages unless you explicitly complete the opt-in process.

Types of Messages

By opting in, you consent to receive the following types of SMS messages at the phone number you provide:

Weekly coaching check-in questions
Activity reminders tied to your business plan commitments
Playbook task reminders (open house prep, listing appointment prep, showing day prep)
Coaching session scheduling confirmations and reminders
Brief motivational messages from your coach

Message Frequency

Message frequency varies based on your coaching plan and activity level. You will typically receive 1–3 messages per week during active coaching periods.

How to Opt Out

You may opt out at any time by:

Replying STOP to any message from our program number (+1 386-222-0033)
Using the opt-out option within the Pathfinder web portal
Contacting your sales manager or office coordinator
Emailing johnadams@adamscameron.com

After opting out, you will receive one final confirmation message and no further SMS messages unless you re-enroll. Reply HELP to any message for assistance, or contact us at johnadams@adamscameron.com or (386) 299-9504.

Program Number

All SMS messages from Adams, Cameron & Co.'s coaching program will be sent from +1 (386) 222-0033.

Section 4: Information Sharing

Mobile Opt-In Data: Mobile opt-in information — including phone numbers collected through our website contact form or agent onboarding process, and all SMS consent records — will not be shared with third parties or affiliates for marketing or promotional purposes.

Within Adams, Cameron & Co.

Your assigned coach or sales manager — sees your check-in responses, progress scores, and coaching snapshots to support your development (agents and staff only)
Your office coordinator — may have read access to your activity data to provide timely operational support (agents and staff only)
Operations management (Kelly Brooks and John Adams) — have administrative access for program oversight

Third-Party Service Providers

We use the following third-party services to operate our tools and website. Each is bound by their own privacy policies:

Google Cloud Platform — database hosting and infrastructure
Google Workspace — authentication, email, and calendar integration
Twilio — SMS message delivery
Google Gemini API — AI-powered business plan generation
Delta Media Group — website hosting and contact form processing

We do not share your personal information with any other third parties without your explicit consent, except as required by law.

Section 5: Data Retention

We retain contact form and customer inquiry data for a reasonable period to fulfill your request and maintain business records. Agent coaching data is retained for the duration of your affiliation with Adams, Cameron & Co. and for three years following your departure, to support any legitimate business, legal, or compliance needs.

SMS opt-out records are retained indefinitely to honor your preferences.

You may request access to or deletion of your personal data by contacting johnadams@adamscameron.com. Deletion requests will be honored within 30 days, subject to any legal retention obligations.

Section 6: Data Security

We implement industry-standard security measures to protect your information, including:

Encrypted database storage on Google Cloud SQL
HTTPS encryption for all data in transit
Google OAuth authentication — we never store your Google password
Access controls limiting data visibility to appropriate staff roles
Regular automated backups with point-in-time recovery

No system is completely secure. If you believe your information has been compromised, please contact us immediately at johnadams@adamscameron.com.

Section 7: Your Rights

You have the right to:

Access the personal information we hold about you
Correct inaccurate information in your profile
Request deletion of your personal data (subject to retention obligations)
Opt out of SMS messaging at any time by replying STOP
Withdraw from any voluntary program at any time without penalty

To exercise any of these rights, contact johnadams@adamscameron.com.

Section 8: Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the "Last Updated" date at the top of this page. Material changes will be communicated via email to customers who have provided contact information and to active program participants. Your continued use of our website or tools after any update constitutes acceptance of the revised policy.

Section 9: Contact Us

If you have questions about this Privacy Policy or our data practices, please contact:

John Adams, President

Adams, Cameron & Co., Realtors

Email: johnadams@adamscameron.com

Phone: (386) 299-9504

Website: adamscameron.com

600 S. Atlantic Ave, Daytona Beach, FL 32118